Tagged with values

Truelift is…

Truelift is…

What are Truelift’s core values? Simplicity: While the Truelift mission is full of complex concepts, including social performance and definitions of poverty, we strive for simplicity. For example, take a look at our Definition of “Poverty” and the Pro-Poor Principles. Collaboration: Truelift builds upon and reinforces the work of the Smart Campaign and the Social Performance Task … Continue reading

Renaming Challenges

Renaming Challenges

Today we would like to discuss some of the challenges we faced in the renaming process. Outlined below are some of the factors weighing into our renaming from “The Seal of Excellence for Poverty Outreach and Transformation in Microfinance” to who we are today: Truelift. (click to see full size image) Complexity Truelift’s mission is full of … Continue reading

What does Truelift do?

What does Truelift do?

Truelift is a global initiative to push for accountability in pro-poor development. Truelift is a trust mark – in microfinance and other forms of social business – to signify commitment to positive and enduring change for people affected by conditions of poverty. What does Truelift do? • Defines and recognizes Pro-Poor Principles for social business. … Continue reading