Truelift builds upon and reinforces the work of the Smart Campaign for Client Protection and the Social Performance Task Force, both which are represented on the Steering Committee. Truelift focuses a lens of poverty on these initiatives and, by collecting and sharing rigorous, objective, and concrete evidence of success, reinvigorates the role of financial and other services as powerful tools and platform in the fight against poverty. Further, Truelift represents one of the first major initiative to focus on client outcomes and is complementary to and creates a simple focal point for the efforts of Smart Campaign, SPTF, MIX Market, and others working on accountability in the industry.
Read more about the relationship in the June 2012 Joint Letter from the Smart Campaign, SPTF and Truelift. Further work at harmonizing the initiatives is under way within the Responsible and Inclusive Finance Working Group at Ford Foundation.